Summary
Over 4 years of creative project management, knowledgeable in all aspects of project and account management. Successfully executed over a dozen sales and advertising campaigns estimating over $15M in value. Flexible, organized, self-motivated hands-on collaborator with strong organizational skills and attention to detail. Result-oriented, enthusiastic professional well-versed in high-quality communication skills, excel analysis, creative strategy, and team leadership.
Experience
Creative Director, Epiphany Brooklyn, Brooklyn, NY 03/2018-Present
● Developed frameworks and implemented an annual strategic marketing plan
● Led 6 outreach campaigns including dedicated partnerships with entrepreneurial and retail partners
● Led and managed a team of 13 ranging across photographers, videographers and graphic designers
● Conducted usability testing on the organization's app development
● Consulted on digital content strategy, reporting, and design including decision support
● Grew Instagram followers by 110% and YouTube subscribers by 221% within 12 months
● Developed project plan and documentation for brand presence which led to a large impact on the social footprint
● Lead and direct the creative team with a focus on the production of high-quality creative marketing collateral
● Served as a trusted partner to management, serving as a creative manager to consulting on branding strategy
● Managed and tracked deliverables, timelines, and budgets throughout the life cycle of projects
Project Manager, Thriving Inc. Frequency Pre-Conference, Philadelphia, PA 04/2019-10/2019
● Managed conference project scope and liaising with internal partners such as programming, advertising and social
● Served as point of contact for internal teams and external vendors to communicate the status of the project
● Developed workstreams to pursue, distribute, and traffic assets to various internal departments
● Develop timelines for project management, working directly with designers, and production team
● Initiate and attend all meetings, creative brainstorm sessions, and other internal and external conference calls
● Honed project management techniques by tracking marketing budget, scopes, and risks on a daily basis
Program Specialist, TED Partnerships, New York, NY 04/2018-03/2019
● Coordinated 2 international conferences with contracts of an estimated cost sum of $15M
● Partnered with 3 creative experiential activation vendors based in Germany and Canada
● Supported digital media buy planning for digital advertising on website and electronic mobile devices
● Proactively researching and interpreting analytics and industry trends while troubleshooting client solutions
● Delivering post-event surveys, collect data to build out comprehensive event recaps for partners
● Supported creative global advertising and adjusting copy to client specifications for international conferences
● Developed customer experience at...
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